Times, They Are A-Changing
Celebrating 60 years of feeding Hawaii, Times Supermarkets still has that local feel, but with a new and modern look. That’s basically how Times Supermarkets wants to be perceived in this community. As it celebrates its 60th anniversary, it’s a time to reflect on the ways this kamaaina business has upheld those values.
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tinue to grow, especially during tough economic times,” Slentz says, “Nationally, private labels are taking a big jump in terms of share of market. However, if we can keep everyday low pricing on branded products we know and trust, there will be less need to trade on private labels.”
With the maturity and wisdom of a 60-year-old, Times finds itself “strong, healthy, and ready for growth.”
“We’re looking for opportunities to grow within existing stores and in new locations. We want to grow our share of the business and continue to be viable in the community. Everyone is challenged at this time, but it doesn’t mean you give up,” Slentz says.
There’s another page of its corporate strategy it will never change. The human aspect of being helped and served in its stores will continue to be the soul of the business, Slentz claims. It’s the premise on which Times Supermarkets has built its long-standing relationship and loyalty with local shoppers.
“Friendly employees are essential to success,” Slentz states. “It doesn’t matter how good a job our buyers do, if the associates are not friendly and helpful, shoppers are not coming back. Our employees really deserve the credit.”
Evidently folksy customer service, along with everyday low prices, will continue to be the cornerstone of Times’ destiny.
Come to think of it, it’s a logical premise. The neighborhood grocery store is really an extension of one’s kitchen and dining room. Consumers average twoand-a-half trips a week to the grocery store. While they’re always in the market to try new things, they tend to cherish what’s familiar and reliable.
Those folks who help us select the ingredients for a Sunday supper, direct us to best-buy bargains, and check out our purchases with a smile make shopping less of a chore.
They make it, in a word, “fun.”
And if you’ve ever received e-mail from Randy Slentz, you’d believe it. He ends each message with what we wish Times Supermarkets on its 60th anniversary: “This business is fun!”
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