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Lifestyle // Click Chick
Alison Young

Connecting Celebrities And Fans

I’m not one to follow celebrities, but many of my friends and co-workers do. WhoSay launched in 2010, but was recently revamped.

It just happened to grab my attention, since people I work with often discuss the happenings of the stars and I’m always clueless. WhoSay is a service/website for celebrities to take control of their own images.

Since there are so many unauthorized celebrity pictures, webpages, etc., Creative Artists Agency (home to Tom Hanks and Julia Roberts), Amazon Comcast and other investors took upon themselves to create WhoSay.

Here’s how it works: The celebrity uses WhoSay tools to push their content out to a variety of outlets, such as Facebook, Twitter and Google+. You see the content and click on it to see more.

At that point, you’re electing to “follow” the celebrity at a WhoSay page. You click the button, register, and new WhoSay content shows up in your social-media feeds.

Initially, WhoSay was private and unprofitable, as the company focused on building the celebrity clientele and ensuring the business worked. It is now starting to build up its popularity.

For the celebs, there is no charge to participate, and they’ll receive a cut of the ad revenue. Beyond that, they can share the database of email addresses that arrive via registration to communicate directly with the fans, if they choose. The launch of a new app is bringing hope of additional reach and revenue.

Actor Dylan McDermott, best known for his starring role in the ABC legal drama The Practice, told USA Today that his agent turned him onto WhoSay as a way of being involved with social media without too much fuss. “When you put something out there, you can hit everything at one time,” McDermott says. “With posts that go to Facebook, Twitter, Tumblr and even China’s Tencent social network via WhoSay’s tools – it makes it easy for me.”

If you want a better way to follow celebrities, check it out at whosay.com.


Click Chick’s Mobile App of the Week: Google Now

Google Now made the jump from Android to the iPhone, hoping to challenge Apple’s built-in Siri function. Google Now runs as a free app on your iPhone and offers you automatically updated, personalized information via a series of on-screen cards.

These cards appear at the moment you need them most. Similar to Siri, Google Now is about giving you just the right information at just the right time. It can show you the day’s weather as you get dressed in the morning, or alert you that there’s heavy traffic between you and your ukulele lesson – so you’d better leave now! It also can share news updates on a story you’ve been following, remind you to leave for the airport so you can make your flight, and more.

If you already have the Google Search app on your iPhone/iPad, Google Now is a free automatic update with the Search app.

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